
Neon District
Re-designing a Cyberpunk Role-Playing-Game for Web3.
- UX Research
- Design System
- UI Design



At The FinOps Foundation, I lead product design across multiple platforms, focusing on how design systems, interface patterns, and thoughtful workflows can support our users at scale. My role blends strategic thinking with hands-on design — collaborating with engineers and stakeholders to continuously evolve our products in response to user needs.
Senior Product Designer FinOps Foundation
2023 – PresentSenior Product Designer Twist Design Studio
2023Student Mentor Memorisely
2023Lead Product Designer Blockade Games, INC
2021 – 2023Product Designer Similie
2018 – 2021I'm a senior product designer with over a decade of experience designing systems, products, and digital experiences across complex organisations.
My work sits at the intersection of product design, systems thinking, growth, and implementation. I specialise in turning complex workflows and operational challenges into scalable, user-centred experiences, from design systems and data-heavy platforms to large-scale event ecosystems and internal tooling.
Currently, I lead design initiatives across multiple platforms and digital products at the FinOps Foundation, helping shape how practitioners, enterprises, and technology partners interact with the organisation globally.
I'm particularly interested in how AI is changing the way teams design, build, and ship products, and how thoughtful systems and workflows can help organisations move faster without losing clarity or quality.
Core areas:
When I'm not at my desk, you'll likely find me outdoors – surfing, hiking, running, or exploring in my van. I enjoy slow travel and immersing myself in new places, having lived in New Zealand, Australia, Indonesia, and Timor-Leste. I'm now based in Bournemouth, UK, and happily call it home (for now), using it as a base for both work and adventure.
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More case studies coming soon and available on request
Testimonials
“I would put James on any problem that requires detailed thinking and systemic, organized design. Plus, he's just a likeable chill guy.”

Garrett Schultz
Creative Director & Art Curator
“James Newton lead the change in the way we designed products at Blockade Games.”

Kyle Chivers
Operations Officer at Blockade Games
“James excels at simplifying... complexities for users, with designs that both explain to and inspire the user.”

Benjamin Heidorn
CTO, Co-Founder at Blockade Games
“James is a practiced designer with a unique combination of skills and life experiences — a strong creative energy paired with a keen sense for aesthetic harmony. I would recommend James without hesitation.”

Adam Smith
CTO & Co-Founder at Similie
© 2026 James Newton. Product Design